ʶԵԢͧàǺ䫵ì
à»Ô´àǺàÁ×èÍ 05/06/2549
»ÃѺ»ÃاàǺàÁ×èÍ 25/06/2552
¼ÙéªÁ·Ñé§ËÁ´
ÊÔ¹¤éÒ·Ñé§ËÁ´ 54
7100503001970


àÁ¹Ù
»¯Ô·Ô¹ÊÑÁÁ¹Ò»ÃÐ¨Ó»Õ 2552
ÊÑÁÁ¹Ò ¡ÒÃÊÃéÒ§àÇçºä«µìÊÓàÃç¨ÃÙ» e-Commerce àº×éͧµé¹ (Basic Quickweb)
ÊÑÁÁ¹Ò à»Ô´¡ÐâËÅ¡ÊÃéÒ§à§Ô¹ÅéÒ¹Í͹äŹì Affiliate + Google AdSense
ÊÑÁÁ¹Ò Search Engine Optimization »ÃѺáµè§àÇçºä«µìãËé´Ñ§ÊØ´æ
ÊÑÁÁ¹Ò ¡ÅÂØ·¸ì¡ÒõÅÒ´Í͹äÅ¹ì ·ÓàÇçºä«µìãËé·ÑèÇâÅ¡ÃÙé¨Ñ¡
ÊÑÁÁ¹Òà·ÕèÂÇä» ÃÇÂä» Travel Affiliate

ËÁÇ´ËÁÙèÊÔ¹¤éÒ/ºÃÔ¡ÒÃ
´Ñª¹ÕÃÒ¤Ò
ÃÇÁ·Ø¡ËÁÇ´ËÁÙè (54)
Book
Seminar
Promotion



ẺÊͺ¶ÒÁÍ͹äŹì
¤Ø³¤Ô´ÇèÒÊÑÁÁ¹ÒËÅÑ¡ÊÙµÃã´¹èÒʹã¨ÊØ´ÊØ´
Affiliate
AdSense
SEO
e-Marketing
WordPress
Basic QW
Advance QW
Travel Affiliate
AdWords



Pay online by TaradPay

 

ÊÑÁÁ¹ÒÊØ´Î͵ÃѺ˹éÒ½¹»ÃШÓà´×͹¡Ã¡®Ò¤Á 2552

ÊÁѤÃÊÑÁÁ¹ÒÇѹ¹Õé  ÃѺ¤Ù»Í§ Google AdWords ÁÙŤèÒ 2,500 ºÒ· ¿ÃÕ 

 

ÃÒÂÅÐàÍÕ´ÊÔ¹¤éÒ/ºÃÔ¡ÒÃ
ÊÔ¹¤éÒ/ºÃÔ¡Òà >> Book >> ˹ѧÊ×Í Google AdWords â»ÃâÁ·àÇçº (䫵ì) ãËé´Ñ§ÈÒʵÃì

˹ѧÊ×Í Google AdWords  â»ÃâÁ·àÇçº (䫵ì) ãËé´Ñ§ÈÒʵÃì - ¤ÅÔ¡·ÕèÃÙ»à¾×èÍ´Ù¢¹Ò´ÃÙ»¨ÃÔ§
Availability : In Stock

˹ѧÊ×Í Google AdWords  â»ÃâÁ·àÇçº (䫵ì) ãËé´Ñ§ÈÒʵÃì

  Tell a Friend
˹ѧÊ×Í Google AdWords  â»ÃâÁ·àÇçº (䫵ì) ãËé´Ñ§ÈÒʵÃì - ¤ÅÔ¡·ÕèÃÙ»à¾×èÍ´Ù¢¹Ò´ÃÙ»¨ÃÔ§

˹ѧÊ×Í Google AdWords â»ÃâÁ·àÇçº (䫵ì) ãËé´Ñ§ÈÒʵÃì

ÃËÑÊÊÔ¹¤éÒ: 000011
»¡µÔ 216.00 ºÒ·  
ÃÒ¤Ò¾ÔàÈÉ 194.40 ºÒ·

»ÃÐËÂÑ´ 21.60 ºÒ·
Barcode: 9 789747 040135
ISBN: 978 974 7040 13 5
ª×èͼÙéáµè§: µÃÒÇØ·¸Ôì àËÅ×ͧÊÁºÙóì
ÃÒÂÅÐàÍÕ´:

ã¹Âؤ·Õ褹àÊÔÃì«¢éÍÁÙÅ·Ø¡ÍÂèÒ§¨Ò¡¡Ùà¡ÔéÅ ¡ÒÃŧâ¦É³Ò㹡Ùà¡ÔéÅ ´éÇ Google AdWords ¨Ö§à»ç¹ÊÔè§ÊӤѭ·Õè¤ÇèÐàÃÕ¹ÃÙé

 

 

 

àÅèÁ¹ÕéÁÕÍÐäÃ

 

˹ѧÊ×Í·ÕèÁÕà¹×éÍËÒà¡ÕèÂǡѺ Google AdWords à»ç¹ÇÔ¸Õ¡ÒÃâ¦É³Òá¹ÇãËÁè·ÕèÊÒÁÒöà¢éÒ¶Ö§¡ÅØèÁÅÙ¡¤éÒä´éÍÂèÒ§áÁè¹ÂÓáÅж١·Õè ¶Ù¡àÇÅÒÁÒ¡·ÕèÊØ´ à¾ÃÒÐ Google.com ¤×Í Search Engine ·ÕèÁÕ¼ÅÅѾ¸ì¡Òäé¹ËÒ·Õè´Õ·ÕèÊØ´ áÅÐäÁèà¤Â·ÓãËéµéͧ¼Ô´ËÇѧ äÁèÇèÒàÃҨФ鹤ÇéÒËÒ¢éÍÁÙÅã´æ ¡çµÒÁ áÅÐÁҡ仡ÇèÒ¹Ñé¹ Google.com Âѧä´éÃѺ¡ÒÃÂÍÁÃѺÇèÒà»ç¹ Search Engine ·Õèä´éÃѺ¤ÇÒÁ¹ÔÂÁà»ç¹Íѹ´Ñº 1 ¢Í§âÅ¡´éÇ ´Ñ§¹Ñé¹ ¡ÒÃÈÖ¡ÉÒ¢éÍÁÙÅáÅÐÇÔ¸Õ¡Òâͧ Google AdWords à¾×èÍ·ÓãËéàÇçºä«µì¢Í§àÃÒà»ç¹·ÕèÃÙé¨Ñ¡ ¨Ö§à»ç¹ÊÔè§ÊӤѭÂÔè§ã¹âÅ¡¸ØÃ¡Ô¨Í͹äÅ¹ì ³ »Ñ¨¨ØºÑ¹¹Õé

º··Õè 1: ¤ÇÒÁÃÙéàº×éͧµé¹ GoogleAdWords

Google AdWords ¤×ÍÍÐäÃ?
»ÃÐ⪹ì¢Í§¡Ò÷Óâ¦É³Ò Google Adwords
Google áÊ´§â¦É³Ò¢Í§àÃÒ·Õèä˹ºéÒ§?

º··Õè 2: àÃÔèÁµé¹Å§â¦É³Ò¡Ñº Google AdWords

¢Ñ鹵͹¡Ò÷Óâ¦É³Òº¹ Google AdWords ÍÂèÒ§¶Ù¡ÇÔ¸Õ
¢éͼԴ¾ÅÒ´·Õ辺ºèÍÂ㹡Ò÷Óâ¦É³Ò Google AdWords

º··Õè 3: ¡ÒÃãªé§Ò¹ºÑ­ªÕ Google AdWords

àÃÕ¹ÃÙéàÁ¹Ù¡ÒÃãªé§Ò¹áÅдÙʶԵԵèÒ§æ ¢Í§á¤Áà»­
àÃÕ¹ÃÙéàÁ¹Ù¡ÒÃãªé§Ò¹áÅдÙʶԵԵèÒ§æ ¢Í§ Ad Group
¿Ñ§¤ìªÑ蹡ÒÃãªé§Ò¹¾×é¹°Ò¹¢Í§ Google AdWords

º··Õè 4: ¡ÒäԴà§Ô¹¤èÒâ¦É³Ò áÅÐ ¡ÒèѴÍѹ´Ñºã¹¡ÒÃâ¦É³Ò

¡ÒèѴÍѹ´ÑºáÊ´§â¦É³Ò
¡ÒäԴà§Ô¹¤èÒâ¦É³Ò¢Í§ Google AdWords ¨èÒ¹éÍ¡ÇèÒ...¡çâ¦É³Ò Íѹ´ÑºÊÙ§¡ÇèÒä´é
»Ñ¨¨ÑÂ㹡Òäӹdz Quality Scores
ÇÔ¸Õ¡ÒÃàÃÕ¡à¡çºà§Ô¹¤èÒâ¦É³Ò¢Í§ Google

º··Õè 5: ¡ÒäԴ¤é¹ Keywords

Keywords ¹Ñé¹ÊӤѭ䩹?
à·¤¹Ô¤ 6 ¢éÍ㹡ÒÃËÒ Keywords ·ÕèÁÕÃÒ¤Ò¶Ù¡
à·¤¹Ô¤¡ÒÃà¾ÔèÁ Keywords â´Â¡ÒÃà»ÅÕè¹á»Å§ÃٻẺ Keywords
Matching Option (¡ÒáÓ˹´¢Íºà¢µ Keywords)
à¤Ã×èͧÁ×ÍËÃ×ÍàÇçºä«µìµèÒ§æ 㹡ÒêèÇÂËÒ Keywords

º··Õè 6: ¡ÒèѴáºè§¡ÅØèÁ Keywords

µÑÇÍÂèÒ§¡ÒÃáºè§¡ÅØèÁ Keywords
¢éÍá¹Ð¹Ó㹡ÒÃáºè§¡ÅØèÁ Keywords

º··Õè 7: ¡ÒÃà¢Õ¹¢éͤÇÒÁâ¦É³Ò

ËÑÇ¢éÍâ¦É³Ò (Headline)
ÃÒÂÅÐàÍÕ´â¦É³ÒºÃ÷Ѵ·Õè 1 (Description Line 1)
ÃÒÂÅÐàÍÕ´â¦É³ÒºÃ÷Ѵ·Õè 2 (Description Line 2)
URL ·ÕèáÊ´§ (Display URL)
¢éÍá¹Ð¹ÓÍ×è¹æ ÊÓËÃѺ¡ÒÃà¢Õ¹¢éͤÇÒÁâ¦É³Ò
¡®¢éÍËéÒÁµèÒ§æ 㹡ÒÃà¢Õ¹â¦É³Òº¹ Google AdWords

º··Õè 8: ¡ÒÃàÅ×Í¡ãªé§Ò¹ Landing Page ãËéàËÁÒÐÊÁ

Landing Page ¤×ÍÍÐäÃ
Landing Page ÁÕ¤ÇÒÁÊӤѭÍÂèÒ§äúéÒ§?
ÍÐää×Í¡ÒÃãªé Landing Page ·Õè¶Ù¡ÇÔ¸Õ?
¢éÍá¹Ð¹Ó㹡ÒÃà¢Õ¹ Landing Page ·Õè´Õ
¢éÍËéÒÁ㹡ÒÃãªé Landing Page ¢Í§ Google

º··Õè 9: ¡ÒõԴµÒÁáÅÐÇÑ´¼Åâ¦É³Ò

¤ÇÒÁÊӤѭ¢Í§¡ÒÃÇÑ´¼Åâ¦É³Ò
µÑÇÍÂèÒ§¡Òäӹdz¼ÅµÍºá·¹¡ÒÃŧ·Ø¹ (ROI)
¡ÒÃãªé§Ò¹ Google Conversion Tracking

º··Õè 10: ¡ÒôÙÃÒ§ҹáÊ´§¼Å¡ÒÃâ¦É³Ò

¡ÒâÍÃÒ§ҹáÊ´§¼Å¡ÒÃâ¦É³Ò

º··Õè 11: à¤Ã×èͧÁ×ÍÍ×è¹æã¹¡ÒÃãªé§Ò¹ Google AdWords

à¤Ã×èͧÁ×ͤӤé¹ËÒ (Keyword Tool)
á¡é䢤Ӥé¹ËÒẺ¡àÇ鹢ͧá¤Áà»­ (Edit Campaign Negative Keywords)
¡ÒáàÇé¹àÇçºä«µì (Site Exclusion)
¡ÒáàÇé¹ IP
µÑǤҴ¤Ð๨ӹǹ¤¹à¢éÒ´Ù (Traffic Estimator)
¤Ñ´ÅÍ¡ËÃ×ÍÂéÒ¤Ӥé¹ËÒáÅÐà¹×éÍËÒâ¦É³Ò
¡Òäé¹ËÒáÅСÒÃá¡éä¢ÃдѺÊÙ§
à¤Ã×èͧÁ×ÍÇÔà¤ÃÒÐËìâ¦É³Ò (Ads Diagnostic Tool)
µÑÇâ¦É³Ò·ÕèäÁèä´éÃѺ¡ÒÃ͹ØÁѵÔ
¡ÒõԴµÒÁ¡ÒÃáÅ¡à»ÅÕè¹ (Conversion Tracking)
»ÃÐÇѵԡÒÃà»ÅÕè¹á»Å§¢Í§©Ñ¹ (My Changed History)
AdWords Editor
¡ÒáÓ˹´àÇÅÒâ¦É³Ò (Ads Scheduling)
¡ÒÃàÅ×Í¡µÓáË¹è§ (Position Preference)
¡ÒôٵÑÇÍÂèÒ§â¦É³Òº¹ Google (Ads Preview)

º··Õè 12: Network ¡ÒÃáÊ´§â¦É³Ò¢Í§ Google AdWords

à¹çµàÇÔÃ줤é¹ËÒ (Search Network)
à¹çµàÇÔÃì¤à¹×éÍËÒ (Content Network)
ÇÔ¸Õ¡ÒõÑé§ÃÒ¤Ò¤èÒâ¦É³ÒÃÐËÇèÒ§ à¹çµàÇÔÃ줤é¹ËҡѺà¹çµàÇÔÃì¤à¹×éÍËÒ

º··Õè 13: ŧâ¦É³Ò AdWords ´éÇ¡ÒáÓ˹´ä«µìà»éÒËÁÒ (Site Targeted)

¡ÒÃâ¦É³ÒẺ¡Ó˹´ä«µìà»éÒËÁÒÂà»ç¹ÍÂèÒ§äÃ?
ÇÔ¸Õ¡ÒäԴà§Ô¹¢Í§¡ÒÃŧâ¦É³ÒẺ ¡Ó˹´ä«µìà»éÒËÁÒÂ
¢Ñ鹵͹㹡ÒÃŧâ¦É³ÒẺ ¡Ó˹´ä«µìà»éÒËÁÒÂ
¢éÍá¹Ð¹ÓÊÓËÃѺ¡Ò÷Óâ¦É³ÒẺ ¡Ó˹´ä«µìà»éÒËÁÒÂ

º··Õè 14: ÇÔ¸ÕáÊ´§â¦É³ÒµÒÁ¾×é¹·Õè·éͧ¶Ôè¹ã¹áµèÅлÃÐà·È

»ÃÐà·ÈáÅÐࢵᴹ (Countries and Territories)
ÀÙÁÔÀÒ¤áÅÐàÁ×ͧ (Region and Cities)
»ÃѺµÒÁµéͧ¡Òà (Customized)

º··Õè 15: àÃ×èͧ¹èÒÃÙéÍ×è¹æ ¢Í§ Google AdWords

¡ÒáÓ˹´¤ÍÅÑÁ¹ìáÊ´§Ê¶ÔµÔ´éǵ¹àͧ (Customized Column)
ÃٻẺâ¦É³ÒÍ×è¹æ ¢Í§ Google AdWords
ÇÔ¸Õ¡ÒôÙâ¦É³Òã¹»ÃÐà·ÈµèÒ§æ
¢éÍÁÙźѭªÕ (Account Snapshot)
ºÑ­ªÕ¢Í§©Ñ¹ (My Account)
Google Analytics
¡ÒõԴµè͡Ѻ½èÒªèÇÂàËÅ×ͧ͢ Google

º··Õè 16: ËÑÇ㨢ͧ¡ÒÃâ¦É³Òº¹ AdWords
¡ÒÃÇÒ§á¼¹â¦É³Ò (Advertising Plan)
¡ÒÃãªé Keywords ·ÕèàËÁÒÐÊÁ (Targeted Keywords)
¡ÒÃáºè§ Ad Group ãËé´Õ (Usable Ad Group)
¡ÒÃà¢Õ¹¢éͤÇÒÁâ¦É³Ò·Õè´Õ (Writing Effective Ads)
¡ÒÃãªé Landing Page ·Õèà¡ÕèÂÇ¢éͧ (Relevant Landing Page)
¡ÒÃÇÑ´¼Åâ¦É³Ò (Tracking Result)
à·¤¹Ô¤ªèǨÓËÑÇ㨡ÒÃâ¦É³Ò

 


»ÃÐÇѵԼÙéà¢Õ¹ µÃÒÇØ·¸Ôì àËÅ×ͧÊÁºÙóì


¤¹ä·Â¤¹áá·Õèä´éÃѺ»ÃСÒÈà¡ÕÂõԤس 1,000,000 leads Google AdWords
Certificate ¨Ò¡ Google «Öè§à»ç¹¡ÒûÃСÒÈà¡ÕÂõԤسãËéá¡è¼Ùé·Õè·Óâ¦É³Ò Google AdWords áÅéÇÁÕ¤¹¤ÅÔ¡ 1 ÅéÒ¹¤ÃÑé§


·Õè»ÃÖ¡ÉÒ´éÒ¹ Google AdWords áÅÐä´éÃѺʶҹРGoogle Advertising Professional ¨Ò¡ Google


à»ç¹¼Ùé»ÃÐʺ¤ÇÒÁÊÓàÃç¨ã¹¸ØÃ¡Ô¨ Online Marketing µÑé§áµèÍÒÂØ 24 »Õ
ºØ¤¤Å¼ÙéÊÃéÒ§¼ÅµÍºá·¹¨Ò¡¡ÒÃ·Ó ¸ØÃ¡Ô¨Í͹äŹìä´é ËÅÑ¡ÅéÒ¹ºÒ·ÀÒÂã¹ 6 à´×͹
¼ÙéàÃÔèÁµé¹áÅйÓÃкº Google Rich áÅÐ ºØ¡àºÔ¡¡ÒÃãªé Google AdWords ã¹»ÃÐà·Èä·Â
à»ç¹¼ÙéàªÕèÂǪҭ´éÒ¹ Google AdWords ¢Í§ºÃÔÉÑ· RedRank

21/09/2550 (update 19/06/2552)

¨´ËÁÒ¢èÒÇ
¡ÃسÒãÊèÍÕàÁÅì¢Í§·èÒ¹ à¾×èÍÃѺ¢èÒÇÊÒ÷Õè¹èÒʹã¨



ºÃÔ¡ÒâͧÃéÒ¹¤éÒ
»¯Ô·Ô¹¢èÒÇÊÒÃ
á¨é§¡ÒêÓÃÐà§Ô¹
eXTReMe Tracker
Image Hosted by Upload.TARAD.com

Click here to get SuccessAdSense



© 2001-2007. TARAD.com. All Rights Reserved.